On the 8th, Jeonju City held a groundbreaking ceremony for the 'Jeonju MICE Complex Urban Development Project' at the former Jeonju Comprehensive Stadium baseball field, marking the official start of the project. The ceremony was attended by around 200 people, including Woo Bum-gi, the Mayor of Jeonju, Nam Gwan-woo, the Chairman of the Jeonju City Council, city council members, and citizens.

This project aims to invest approximately 18 billion Korean won by 2028 to create a complex facility including exhibition and convention centers, cultural and industrial facilities, accommodation, and retail spaces. The project will begin with the first phase focusing on the construction of internal roads, parking lots, and the demolition of existing structures. The second phase will involve the construction of facilities such as the exhibition and convention center, a Korean cultural experience exhibition hall, the Jeonju City Art Museum, hotels, and department stores, while also expanding the infrastructure to support these developments.

The city aims to transform into a MICE (Meetings, Incentives, Conferences, and Exhibitions) hub through this project, with the goal of revitalizing the local economy and enhancing the city's brand value.