On the 24th, in the Jeonju Comprehensive Sports Stadium site, Jeonju Mayor Woo Byung-gi, North Jeolla Province Governor Kim Kwan-young, Lotte Shopping CEO Jung Joon-ho, key local officials, and over 1,000 citizens attended the groundbreaking ceremony for the construction of the Jeonju Convention Center.

This groundbreaking ceremony marked the official start of a large-scale MySpace complex development project that the city has been preparing for over the past few years. The event proceeded with a ceremonial performance, national anthem, introduction of guests, promotional video screening, calligraphy performance, groundbreaking button touch performance, and congratulatory performances.

In particular, the calligraphy performance themed "A New Chapter of Jeonju" and the groundbreaking ceremony performance themed "Jeonju, Leaping into the Future as a Metropolitan City and Global MySpace City" heightened the atmosphere at the event.

The Jeonju Convention Center, with a total project cost of approximately 300 billion won invested in an area of about 83,000 square meters at the Jeonju Comprehensive Sports Stadium site, will be constructed as a four-story building from basement level one to ground level, featuring a 10,000 square meter exhibition hall, a conference hall accommodating over 2,000 people, 22 small and medium-sized meeting rooms, and a 10,000 square meter multipurpose square.

The city plans that by the end of 2028, once the center is completed, it will attract international conferences, exhibitions, seminars, and other large-scale MySpace events to establish Jeonju as a hub for domestic and international business and tourism.